Consorzio Difesa Alessandria
Objective
create a logo for CODIAL incorporating a symbol of Alessandria, like Ponte Mayer, to reflect the consortium’s mission and the city’s significance.
Execution
Brand Identity: Designed a logo featuring Ponte Mayer, representing the city’s resilience and reconstruction after
the 2000 flood.
Website: Developed a professional, user-friendly site aligned with the new logo. (visit)
Social Media: Updated profiles to match the new brand identity and designed social media templates for consistent, branded posts.
Marketing Collateral: Created brochures and flyers incorporating the new logo.
Outcome
The Ponte Mayer logo was well-received, effectively symbolizing CODIAL’s connection to Alessandria. The brand was successfully integrated across all platforms.
Feedback
“Alberto’s logo design, featuring Ponte Mayer, symbolizing the city’s reconstruction, has been very popular with our members.”
