Harmony, Passion, and a Challenge
In late October 2020, during the pandemic lockdown, I received an exciting request to create a Fashion school brand design for Art@mode, a dynamic fashion school dedicated to nurturing creativity and technical skills in the fashion industry. This project was not only a challenge but also a wonderful opportunity to express my passion for brand design.
Crafting a Unique Identity for a Fashion School
Art@mode offers a variety of professional courses, empowering students through both long-term programs and short workshops. The school houses two innovative spaces: Art-Lab, a fashion laboratory for hands-on experience, and Concept_Box, a creative hub fostering collaboration among artists. These spaces give rise to unique initiatives, such as the “Vestiti d’Artista” fashion line.
The Creative Symbol of Art@mode
To represent the essence of Art@mode, we designed a distinctive light bulb symbolizing inspiration and innovation. This emblem features a pin and mannequin within the bulb, encircled by a tape measure, with a spool of thread as its base. The vibrant “Splat” of colors, illuminating yellow for inspiration, energetic crimson for passion, and resilient green for hope, reflects the core values of the fashion school.
Explore more about Fashion school brand design of Art@mode and the transformative design process by visiting Art@mode or check out my portfolio for further details.
Website www.artetmode.it
The Surprise
I was thrilled to open my inbox and discover that the Art@mode project had been nominated for “Annual 2021”. This recognition was a much-needed boost after a challenging year.
I am incredibly grateful to Art@mode for involving me in this inspiring journey. Please follow the links below and support Art@mode in the Branding and Graphics category with your vote.
