Project Overview
Theriaca Coffee required an innovative packaging design for their new coffee production company. The project aimed to create an eye-catching label that would be printed directly onto coffee bags, maintaining brand consistency and attracting consumers in a competitive food and beverage market. With predefined packaging sizes, the challenge was to design within set dimensions while ensuring maximum visual impact.
Approach
To align with Theriaca Coffee’s brand identity, I developed a vibrant and engaging label design for both 1Kg and 2Kg coffee bags. The concept centered on enhancing shelf appeal while effectively communicating the brand’s dedication to quality.
The design incorporates a unique color palette and typography that differentiate Theriaca Coffee from competitors. By utilizing high-quality graphics and a structured layout, the packaging conveys a premium and modern aesthetic.
Additionally, I ensured that all technical specifications were met for direct printing on coffee bags, optimizing color contrasts and text readability to maintain clarity in various lighting conditions.
Theriaca Coffee packaging Outcome
- Print-Ready Files: Delivered high-resolution files specifically formatted for 1Kg and 2Kg coffee bags, ensuring seamless printing and a professional finish.
- Brand Consistency: Maintained Theriaca Coffee’s visual identity through a cohesive design that aligns with their marketing strategy.
- Market Differentiation: Created a standout packaging design that enhances brand recognition and consumer engagement.
This innovative packaging design successfully positions Theriaca Coffee as a premium choice within the food and beverage industry, reinforcing their commitment to quality and excellence.
Customer Feedback
“Alberto is very professional, very attentive and very good in turning your blurry idea to great design. Looking forward to working with him again.”
Iva Karova – Theriaca ceo
If you’re a small business in the food and beverage industry looking for standout packaging design and branding, contact me today! Explore my creative approach to see how we can elevate your brand.
